After birth
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Breastfeeding basics for new parents

Feeding is a skill you and your baby learn together. Here are the basics, and where to find help, whatever you choose.

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Breastfeeding basics

In short

01

The first feed

Skin-to-skin soon after birth helps baby find the breast. Ask for help with the first feed.

02

A good latch

Baby’s mouth wide open, chin touching the breast, and feeding should not hurt after the first few seconds.

03

How often

Newborns feed often, about 8 to 12 times in 24 hours. Feed when baby shows early hunger signs.

04

Ask for help

Pain, a baby who is not feeding or not having wet nappies need a call to your midwife or feeding specialist.

Getting started

Skin-to-skin soon after birth helps your baby find the breast. The first milk, colostrum, is thick, yellow and full of goodness, even in small amounts.

Your milk usually comes in around day two to four.

A good latch

Hold your baby close, nose to nipple. Wait for a wide-open mouth, then bring them to the breast, chin first.

A good latch should not hurt after the first few seconds. You will hear swallowing.

How often

Newborns feed often, 8 to 12 times in 24 hours, including at night. Feed when your baby shows early signs, like rooting or sucking hands.

By day five, expect at least six wet nappies a day.

Common problems

Sore nipples, engorged breasts and blocked ducts are common. Most can be fixed with help with the latch.

If a breast is red, hot and painful and you feel unwell, it may be mastitis. Call your GP.

Where to get help

Your midwife, health visitor, a breastfeeding counsellor or the National Breastfeeding Helpline can help.

Based on WHO and NHS guidance on breastfeeding and the UNICEF Baby Friendly Initiative. Mia teaches. Your midwife knows you best.

Sources: NHS: Breastfeeding · UNICEF UK Baby Friendly Initiative · WHO: Breastfeeding recommendations

Good to know

What if I choose to bottle feed?

That is a valid choice. Mia explains bottle feeding safely too.

Is it normal for feeding to hurt at first?

A little tenderness can be common. Ongoing pain is not, so ask for help with the latch.

How do I know my baby is getting enough?

Wet and dirty nappies, steady weight gain and a content baby are good signs.

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